Over at Synergy (my design firm), we usually send prospective clients some form of creative brief so we get some of the foundational questions out of the way for the project and get a feel for the style the client is looking for. This not only helps the client articulate their needs but gives us an idea of the scope so we can create a proposal or work order. I have converted two of the documents we use for this site and the projects we do. I will be sending these forms to our project contacts here and posting the responses for your viewing pleasure.

For reference sake, here’s the page links:

General Creative Brief
Website Creative Brief

We have lots of forms so there’s more to come later!